MENU
#Start-up #Marketplace #Mobile-app #Online learning
See Guru — Mobile Application
User Account Administration
Created a feature for user account administration, enabling users to manage various account-related tasks such as availability, clients, services, balance, issue reports, and more, all from a single centralized location.
Please, wait... Page is loading
SeeGuru mobile app simplifies appointment and service management for users on-the-go, with rich yet straightforward features from the desktop platform.
I had the opportunity to start working with SeeGuru from ideation from scratch, creating the platform's user interface and conducting user research to ensure a seamless user experience.
Assignment
Create a mobile app design for SeeGuru that provides a simplified yet rich user experience, allowing users to easily manage their appointments and services.
Consider incorporating key features from the desktop platform and conducting usability testing to ensure the design meets the needs of the target audience.
Objective
Allow users to manage their appointments and services on-the-go, providing them with a simplified and convenient experience that incorporates key features from the desktop platform.
This was aimed at improving user engagement and retention by making the platform more accessible and user-friendly.
My contribution
User Research; Market Research; Mob App Design; Usability Testing.
Team: founder (UX, web analyst), product designer.
Research and analysis
Request
Conduct user research and make the behavior analysis to better understand their needs and behaviors while using the SeeGuru platform on mobile devices.
Gain insights into users' usage patterns, pain points, and behaviors, for more informed design decisions when creating the mobile app.
Outcomes
Based on the user research and behavior analysis, we identified several key areas for improvement, such as simplifying the booking process and enhancing the search functionality. These insights were used to inform the design of the mobile app and improve the overall user experience.
Improving Meeting Management
Problem
Users had issues with identifying the status and duration of meetings and wanted to filter meetings by date.
Design Solution
We addressed these issues by highlighting meeting status in color and displaying meeting duration, as well as adding a filter by date feature.
Adding Chat Functionality
Problem
Customers need a way to communicate with their gurus and manage their conversations on-the-go, without having to use the desktop platform.
Also, users were frustrated by having to search through separate meeting chats to find information and materials.
Design Solution
We created a general chat where all discussions and materials between providers and clients are collected in one place.
We added a chat feature to the mobile app, allowing users to easily communicate with their gurus, view their conversation history, and receive real-time notifications for new messages.
Results and impact
Reflecting on the project, there is room for future improvements in user research and testing to continue improving the user experience.
General Conclusion
The design process helped identify key user needs and pain points, resulting in a more user-friendly and efficient platform in mobile app form.
These design improvements have led to increased engagement and higher user satisfaction, ultimately driving business growth for SeeGuru.
What I Learned as a UX Designer
The importance of user research and usability testing to ensure that the app meets the needs and expectations of the target audience.
Additionally, I gained a deeper understanding of the design guidelines provided by Apple and Material Design, and the importance of effective project management to ensure timely and efficient delivery of the final product.
What I Learned as a Product Designer
Working closely with the founder, I gained valuable experience in business thinking and strategy, understanding the importance of balancing user needs with business goals for a successful product.
Simplifying Navigation on SeeGuru Mobile App
Problem
There were many categories and subcategories of services, making navigation complicated on the mobile app.
Design Solution
To address this issue, we implemented a search function that allowed users to search by parent category, subcategory, and service with filters and sorting options.
